Phorest Earns B Corp Certification

Phorest, a software provider for salon, spa, and clinic management, has earned B Corp certification for its commitment to social and environmental performance, transparency, and accountability. This achievement recognizes Phorest's dedication to its people, community, and planet.

Phorest has completed the B Impact Assessment, a rigorous evaluation by B Lab, across five areas: Governance, Workers, Community, Environment, and Customers. With an impact score of 89, Phorest performed particularly strongly in the following areas.

## Phorest's Commitment to Sustainability

Phorest has made significant strides in sustainability, including the Phorest Forest initiative, which has planted 800 trees in 2024 alone. The company has also purchased 15 acres of forestry in County Longford, Ireland, with the aim of positively impacting the local ecosystem through tree planting.

In addition, Phorest has made six-figure charitable donations to more than 20 organizations in 2025 and has completed 712 hours of paid volunteer work. In North America, Phorest has partnered with Hair to Stay, a nonprofit dedicated to making scalp cooling treatment affordable for cancer patients undergoing chemotherapy.

## Embedding Stakeholder Consideration

Phorest has formally embedded stakeholder consideration into its legal governing documents through B Corp's 'Mission Lock' - ensuring the company's commitments to its people, community, and planet remain protected even through future ownership changes.

This commitment is built upon a philosophy lived by Phorest since its founding days: *Seirbhís Go Hiontach*, or 'wonderful service' in Irish. Embedded into the day-to-day, it continues to guide how Phorest treats its people, customers, and surrounding communities.

## A Call to Action for the Industry

Phorest's CEO, Ronan Perceval, views the B Corp certification as a call to action for the wider salon, spa, and clinic community. "Becoming a B Corp does not make Phorest exceptional," Perceval noted. "To be honest, if this remains a differentiator in our industry, we have not done enough. Our genuine hope is that this level of accountability and long-term thinking becomes the norm - the standard we all hold ourselves to across the beauty, wellness, and tech sectors."

| Area | Impact Score | | --- | --- | | Governance | | | Workers | | | Community | | | Environment | | | Customers | 89 |

Phorest's B Corp certification is a testament to its commitment to social and environmental performance, transparency, and accountability. As the company continues to grow and evolve, its dedication to its people, community, and planet remains at the forefront of its mission.