Harper Ellis Social Media Workshop Launches

Harper Ellis Hair Co. Is launching a new workshop to teach stylists how to market their work online. The Harper Ellis Social Media Workshop is scheduled for November 2 to 3 in Fort Smith, Arkansas, with a live virtual attendance option.

The program targets stylists and salon owners who feel uncertain about what to post or whose content fails to attract new bookings. According to the company, the workshop provides a repeatable system designed to translate social media activity into filled appointment books.

Salon Business Growth Through Social Media

Stylist testimonials highlight significant financial gains attributed to improved social media strategies. Salon owner Chelsea McCoy reported that social media changed her business, helping her attract an extension clientele and double her revenue. She stated, "My revenue increased by 62% in one year when I started with Harper Ellis."

Another stylist, Lani Oliver, described a dramatic business expansion. She said she began seeing the true impact of social media in October 2025, when she was generating between $8,000 and $10,000 monthly from about 10 extension clients. Within a year, her monthly revenue grew to $16,000 to $17,000, and her extension clientele expanded to 25 active clients. Oliver attributed this growth to a consistent social media presence for building brand awareness and credibility.

Building a Repeatable Marketing System

Harper Ellis Hair Co., known for its extension education, built the workshop to address a common gap. The company notes that posting on social media is often the first task stylists abandon, not due to a lack of shareable work, but from a lack of know-how. The two-day program is designed for those who want to stop starting from scratch every time they create a post.

The workshop represents the company's latest investment in supporting stylists who aim to grow their business and book more ideal clients. It extends the brand's educational focus beyond technical certification into the area of business sustainability, including how that business shows up online.

Workshop Details and Availability

Interested stylists can find more information on the Harper Ellis Hair Co. Website. The company frames the event as a direct solution for turning a stylist's own work into their most valuable marketing asset.

No further dates or locations for the workshop were mentioned in the source material.